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Author of Predictive Analytics: All You Need to Know
October 09, 20173 min read

Predictive Analytics: All You Need to Know

Predictive analytics is a combination of Business Intelligence (BI) and Big Data, the two dominating concepts in today’s technology realm. Predictive analytics is often the only answer to two fundamental questions: What should a business do when it…

Author of Prediction Tree – Your Secret Weapon
September 05, 20171 min read

Prediction Tree – Your Secret Weapon

What Is the Prediction TreeA prediction or decision tree is a tree-shaped diagram that shows statistical probability or determines a course of action. It shows the steps to take and why one choice may lead to another. Therefore, it is a suitable…

Author of Why Do I Need A/B Test?
January 17, 20162 min read

Why Do I Need A/B Test?

Whenever you have to make a decision, you will want to compare cases and choose the better one. You may do so by tossing a coin, intuition, common sense, or other unreliable ways but it is better to use your data.Ten Reasons Why A/B Split Testing Is…

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